Sportswear industry: future three years or continue downhill trend _ hot drilling hot figure

market is the price �� slack brand disputes �� sport apparel industry: the future of three years or continue downhill trend "now sportswear market slump. Based on my experience, for a period of three years will continue downhill.����"Guangzhou Baiyun district shengsheng garments factory as a person Gong love army said. Guangzhou Baiyun district shengsheng garments factory is a professional sports and leisure garments of consumption knitting factory, secondary consumer is long and short sleeve knit t-shirts and sportswear, positioning is middle-high. In Mr. Gong, in past years, whether in the international market, or the foreign markets, are a weak analogy, and will continue for quite some time.����However, the agent processing, small brand enterprises demand atrophy, hysteresis, largest sportswear brand also expand the price moves. Sportswear "be" dropped "you can not enjoy outdoor exercise, but this does not mean that you don't like outdoor sports product; you can not go rock climbing, mountaineering, but this does not mean that you don't need a mountaineering clothing.����"A sportswear experienced people have pointed out. A recent break of efforts, along with the rest of the capital and the decrease of the original information capital, sportswear products beginning puzhang. From anta, Pickwick, tebu and Li Ning published interim report can be seen, since the first half of the previous years, Pickwick's apparel product has 2.1% increase, or several sportswear Enterprise price minimum. However, the price of the upgrade has not brought the gross margin of visibly, take Pittsburgh g, in the first half of 2010, the gross profit margin also decreased by 0.4%.����The price the most fierce tebu gross margins only 38.9% over last year rose by 1.8% reach 40.7%. "Sportswear, the primary element of the price drop is the rest of the original information price decreases and. From the horse's look in the newspaper, the new reduced rates far below the employee payroll for the Add. At the same time, cotton textile raw materials since previous years continue to rise.����"On that. Voluntary transition, Baoji, Shaanxi, green summer dress OHG is a sportswear-led products: Enterprise, the enterprise was established in 1992, is the South East region only a professional sports brand clothing consumer businesses.����The company General Manager Wang Li introduce their company's sportswear orientation compared to the "width", up to 40, 50 years old and under-17, 18, were able to find them here. Turning to the sportswear company's flagship product, Wang Li said that in the face of tough market situation, my company recently turned, to emergency clothing-based.����Emergency clothing is also called a raincoat or windbreaker, is a must for outdoor preferences are equipped with one of the consumers is mountaineering, ice and or hiking and mountaineering, an "all-weatherdonate car ny " emergency clothing is essential.����According to the Chinese mountaineering venue equipped with equipment Committee Secretary Li Shi, in recent years, outdoor footwear and apparel in sales hold 40% annual growth, which, in 2009 the mountaineering clothing sales have reached 50 billion. In emergency clothing market moving rapidly expanded capacity, its quality score is also becoming more and more stir up people's attention. "Usually expand outdoor sports needs with three layers of clothes: inner layer are underwear, to ensure that volunteers are dry; the middle is warm clothes, make sure that the clothes posed air layer; outer garment, including emergency clothing, emergency pants and a rain coat and other clothing. Good emergency clothing will need to ensure that its windproof, waterproof, warm, breathable and wear-resistant features. From the current practice of emergency clothing, apparel features and functions at all safe function test, carcinogenic dyes, formaldehyde exceeds the allowed figure as the status of the more rare, if not marked with the implementation of the specification and fundamental safety features, many emergency clothing in breathable waterproof is not perfect.����"Consumers consumption advice section, Chang said. Market Grand sportswear is typical of the "import". In modern China, people stop sports wear when ordinary day-to-day life clothing, no independent from the clothing category. As the era of the mid-19th century, European sport start vigorously. In order to better meet the sports achievements, rendering specialized for hunting, golf and other sports apparel of motion design. Decades of the 19th century 90 's, with the European women were also beginning in tennis, biking and swimming, sports, tennis clothing and transverse striped sailor shirt became popular. In the 20th century, various specialised sportswear becomes more and more, and quickly spread to all parts of the world.����Our movement is launched from 1911 until the beginning of national games use sportswear.����At present, the outdoor sports industry in booming country nearly a hundred years of history, from product design, product positioning and implementation, industry chain are very mature. Abroad outdoor giant, China's market is very ambitious, this is indisputable. As China's economy moving rapidly unfolding, the pressure of urban life, beginning with the help of the environment for the moment it is very difficult to improve, to this end, many people have a "going out" of ideas, go to the wild. Against this background, the Chinese outdoor sports market beginning to become prosperous.����At present, the international professional outdoor brands reach more than 400, has a professional outdoor wholesale stores nearly 2000 home each year to participate in organized outdoor sports crowds of up to 70 million passengers. Developing ways for expert pointed out that "enterprise, its sales, product positioning, of course, so the pricing right of speech. General terms, brand sportswear companies, because their own sales, more profitable, high added value, and nnew york medical malpractice lawyers ot in the cotton price decreases were involved in the tide, nor was the climax of the market. But on export-oriented enterprises or SMEs, the effect will match Tai. "" Sportcapital one bankswear enterprise should be in the scope of a block of professional segment out brand awareness, the ability to think extends product line, into other areas.����"Horse gram sporting goods companies as noted that associated Pickwick grafted in addition to sustained focus on creating professional basketball shoes, you will drill down into tennis, running, outdoor, football and other sports a few sets. In the introduction, the international sports brand in general there are two main strategies. One is to provide a large international games and the champions, and sports stars,Campaign country team engagement.����One influential media (e.g., CCTV5) for communication center, supporting all major provincial TV, portals, outdoor advertising to stop advertising. Related links: migration and work Apparel Expo athletic clothing. To vest, shorts. General requirements for vest fitted, shorts easy to forge.����The use of knitted fabrics, also useful silk manufacturing. Weight lifting. For thick knitted sleeveless tight consolidation or short-sleeve t-shirt with braces shorts, waist wide belt.����Belt width should not exceed 12cm. Mountaineering clothing. Athletic wear-resistant ordinary use soft mountains of wool textile tight pants, cuffs, sleeves are advised to pack loose and tight belt, foot wear a convex tooth pattern plastic bottom rock shoes. Adventure of the mountaineers need to wear down jacket insulation function well and with feather hats, socks, gloves, etc.����Cloth with gorgeous red, blue, dark, easy to absorb, and ease in snow and ice that has been read. Ice sports wear. Skating, skiing in sportswear and requires warm to personal fitness, to increase the air resistance, suitable bear movement.����Normal use of a thick wool or other wool fiber knitted clothing, wearing a knit hood. Ball sports wear. Usually in shorts matching head t-shirt. Ball sports wear required a certain amount of latitude. Basketball movement launched ordinary wear vests, other ball games are more wear short-sleeved t-shirt.����Soccer sportswear habits on V collar, volleyball, table tennis, football, badminton, tennis and other sportswear is used with collar and sleeve Pant lateral with blue, red, striped stress line. Gymnastics clothing. The criterion of gymnastic clothing is �� to ensure migration launched technology develop courage to show the beauty of the human body and initiatives. Woman wearing white Butterfly General pants with vest, pants in front creases winds and trouser mouth with elastic belt, also dressed in pantihose. Men wearing knitted tight or even socks, clothing, and selects the expansion function, color bright, shiny fabric manufacturing.